Branding, Creative Direction, Graphic Design, Logo Design · November 14, 2014

Pasta•io

This is the project that taught me that pastaio means "pasta maker" in Italian! The owner of the restaurant had an affinity for Vespas and Italian food and wanted to show that in his brand.
Task

Create a logo for an Italian restaurant that uses a Vespa and is appropriate for the fast casual restaurant market.

  • Strategy

    Brand Strategy

  • Design

    Art Direction, Logo Design

  • Client

    Pasta•io

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Get in touch! I’m an art director and designer with extensive experience in branding and website design.